WhatsApp bulk broadcast — the official way, no bans.
There are thousands of "bulk sender" tools promising 10,000 messages for $10. They work — until Meta bans your number (usually within 3-30 days). MercaBot broadcasts via the official WhatsApp Business Cloud API, with approved HSM templates, opt-in records and real delivery metrics. Same capacity, without losing the number.
What you can do
- Send approved templates to your whole opted-in base, in batches of up to 500 contacts per send (~25k/day).
- Segment by tag, last order, funnel stage or date.
- Personalize with variables (name, product, value, date).
- Track delivery, read and reply in real time.
- A/B test message variants before sending to full base.
- Auto opt-out: customer replies STOP and is removed.
Pirate sender vs Official broadcast
| Item | Pirate sender | MercaBot official |
|---|---|---|
| Tech base | Regular WhatsApp + SIM + bot | Cloud API by Meta |
| Meta approval | None — violates ToS | Yes, approved templates |
| Time to ban | 3-30 days typical | No ban if rules respected |
| Real metrics | "Sent" only means "left here" | Delivered, read, replied, failed |
| Opt-in | Not required (= spam) | Required, recorded |
| Apparent cost | $10-50 (cheaper upfront) | $40+/mo + Meta usage |
| Real cost (lost number) | History, base, brand value | Zero — number stays |
Meta messaging tiers — you scale gradually
Meta assigns a small initial tier and releases more based on number quality. You can't start at 100k — but you can reach it in 3-6 months if quality rating stays green.
FAQ — WhatsApp bulk broadcast
Official Cloud API + approved HSM + opt-in + respect tiers. Only path that doesn't kill the number.
Tier starts at 250/24h. Grows to 1k, 10k, 100k based on quality rating.
Yes. Meta requires explicit opt-in for promotional. MercaBot stores records automatically.
Pre-approved Meta format to start conversations outside 24h window. Fixed text + variables.
Pirate = SIM + bot, banned in 3-30 days. Official Cloud API = no ban, real metrics.